tech.gadgets.video.geekculture.gaming.kittens.
What’s happened to conferences in 2007? During the past week, I think we’ve all been waiting for some truly amazing news to come out of CES, and it never came. So what’s the deal? Is there just too much industry pressure for these annual events for the companies to live up to? New rule for CES: If you don’t have anything good to show me that’s going to come out in the current calendar year, then you have no business having a booth on the show floor. We cover it because it’s there and because people find it interesting, but how frustrating is it that, for example, the hot new product you just saw won’t be out until 2010? Enough with the prototype and “concept designs.”
This whole scenario reminded me a lot of E3, and how drastically different it was from past years. Yes, the lack of excess was refreshing for people, but there were no amazing announcements to give it some balance. I don’t know, maybe if they had some dancing bears or something it would have taken the edge off of hearing about delayed titles and lackluster console sales.
There are exceptions, of course. Macworld is an obvious example of a show that keeps it’s intensity, but it’s also not as broad in scope as E3 or CES. And smaller conferences are also garnering a lot of attention, but that has a lot to do with their niche focus (such as startups at TechCrunch40 or LeWeb).
I don’t know, maybe it’s unrealistic to expect to be wow’d at every conference like this. And I certainly don’t think that companies like Sony or Samsung should sit on new stuff all year to save it for a big unveiling at CES, either. But with the rate that technology is progressing, I’m just a little surprised with the lack of new things to see here at the show floor. I guess there’s always next year.
No related posts.
41 Responses for "Are big conferences dying?"
I could only be agree with you. I’m very disappointed by this CES… the coverage was excellent (of course !), but there’s a real lack of “killer products” and innovation in general.
Thanks to all the gadget blogs we already know about the next big thing. An event like CES must be struggling to stay fresh, and hence I think they go overboard with prototypes etc…
I don’t know about you, but I sure prefer to get my dose of gadget news via my browser.
The whole Windows/PC ecosystem is boring, that is why.
Agree the show wasn’t as impressive as it has been in years past. I was able to see most of the really cool stuff in two days.
hi veronica, great coverage even if you did get a little bored – would be nice if after the interview like with ecoupled you stated off camera what you think the state of play really is i.e. is it going to make it to market this year or not.
as for new gadgets i work in a world where i get to see and test new product many many months before you guys generally get to see it and i have been doing this for a very long time but then it is totally different over here in the uk where real world product testing and evaluation is well accepted part of the new product process.
love big shows but cebit is still the best for a glimpse at the future if only because it is designed for the global market and not the home grown like ces.
keep coming and who knows perhaps one day your wishes will come true. take care and thanks.
You are so beautiful
Maybe CES is turning into like a huge auto show showcasing concept cars.
I’m not so enthusiastic about technology these days, it’s about tv screen size and resolution all revolving through high definition digital technology. What other gadgetry does one need other than the ultimate flatscreen tv, digital recording and playback, almost infinite amount of memory and full spec computing for your HD iPhone, and a robot servant?
Isn’t this what we want in the future because what else would we need when everything will probably be controlled with a handheld computer with every single current technology embedded in it. A terabyte HD iMacPhone that connects to your full spec HD 1mm thick 100″ OLED tv wirelessly streaming media content and downloading content to your handheld at the same time.
But of course, we need the robot to hold the device for us next so we can enjoy our time more efficiently.
CES of the future will be showing Asimo running alongside you as it projects HD movies or videos with lossless audio to your embedded earphones while it computes your schedule, answers emails and calls, searches Mahalo for good material for your next speech, and also serves you healthy drinks. Isn’t this what we all want ultimately? =P
First of all, you gotta keep in mind who those CES’s and E3’s are made for. Business people mainly, of course certain branches of people like journalists and so on can come and look at everything, but the main purpose is to show people what they are going to deal with in the future to make money. Thats why you can’t go to the CES and buy the stuff you like, it’s not a Bestbuy. Also I bet if you ask anyone of the people who are organizing the CES and know the numbers they will tell you that there are more new products than ever before. It’s simply that you are getting used to the environment and certain things, when I think of myself going to the my first CEBIT I remember that I was a lot more impressed than when I went there a second time and thats probably not because there was less new technology. Then again if you are expecting the reinvention of the PC being showed at the CES your most certainly going to be disappointed because as long as nobody comes up with a completely new thing like “redtoe” it is simply the form factors and the combination of features/applications that are being remixed and presented to you as a totally cool new device. Did you get to see the Microsoft Surface computer? Also while there were no dancing bears at this years CES there were still bands playing and people giving out space ice cream, right?
Seems like CES gets smaller every year… same goes for most other other conferences, esp things like E3… As was voiced in the first comment, blogs spread the word much faster than actual facetime announcements..
PS: Veronica, your engadget pics are starting to show just how tired you really are getting… Almost done now, then off to MacWorld! Fight the good fight, girl
Interesting Post. I am sure the internet has something to do with this. News travels much faster today. The need for big events to showcase and introduce us to new product isn’t needed in the same way, since we are told about every little detail about a product once production starts. Maybe the prototypes are the only products we don’t already know about. Macworld, I think is different because Mac is different. They are close to the vest with their upcoming product information. It seems that most of the buzz about Macworld is finding out what new products are out. Just my thoughts…
I’m sure that somehow, some way… WoW is to blame!
It’s just a by-product of the 24-hour news cycle and constant coverage we get via the web.
I personally think all of them are truly pointless.
Most of the tech/game/movie info is gathered from the Intertubes, and way way old by the time it arrives on the show floor. I think smaller conventions are going to be the norm rather then the large outrageous ones. It is cheaper and you get a more “personal” touch to the info.
Dear Veron,
Even though there is the word “consumer” included in the CES acronym, the show is still mainly a platform for buyers and providers to interact.
Sorry about your frustration, Veron, but I suspect this trend of lack of innovation is here to stay as the U.S. economy slows due to the sub-prime crisis.
Now let’s just hope that the high expectations from the emerging markets will help the U.S. with its weak economy, so we can soon see the return of innovation in the tech industry.
Hope to see you around at the MacWorld Expo!
Keep up with the good work.
It’s never easy to start up something new and to been where no man, or woman has ever been before.
You did it with Buzz Out Loud, so I’m sure you will be able to succeed over and over again in life.
Sincerely,
George
I’ll riff off a couple of these thoughts (in a similiar vein as to what’s above)…
I’m not sure something like CES would be a good place to announce something new for immediate release anymore. It can be very easy to get lost in the general noise of the crowd.
I find the prototype stuff very interesting. And the big convention looks to be a great place for the various business’s to play with eachother’s prototype wares and take those ideas back to their own development houses. In anycase, 2010 isn’t really that far away? Is it?
And while there are alot of us that scan every single Gizmodo and Endgaget posting. The majority of people still don’t, so there is alot of things at a show like CES that will be new to them.
I’m sure it can get tedious for the people that cover it day in and day out, but that tedious tingling feeling let’s you know you’re at work and not play right?
Good coverage from you. Thanks for all the videos.
This is a funny post about CES from Gizmodo (yes, Gizmodo).
http://gizmodo.com/342495/ten-reasons-were-doomed-ces-edition
Warning: some profanity, if that bothers you.
Perhaps you are right…but on the other hand…Optimus Maximus of Power and thunda and stuff D:!
Hey V.,
I loved the your Mahalo interview with Sonny the Robot (with NOAA).
woohoo!
I agree with you. From my vantage point of a “couch potato” watching everyone’s coverage, nothing really knocked my socks off except for the Sony’s OLED, and the huge 150″ Television. I thought there were a couple of presentations that felt as though something was left out, most notably Bill Gates’ keynote. I think you mentioned that in one of your many vlog appearances. And what was up with that? You were in almost everyone’s vlog. It was like VBTV: “All Veronica, All The Time”. Not complaining, it was great. You’re like the biggest internet celebrity on the planet. I really enjoyed your coverage, on Mahalo and Engadget. It was nice to see you back with the CNET gang, also. Take care.
The biggest CES news will be the prank that Gizmodo pulled off.
http://gizmodo.com/343348/confessions-the-meanest-thing-gizmodo-did-at-ces
The site is currently down…
ok, this is random so I’m going to say this first; every piece of work you have ever done is brilliant! now with that said, the random part…my company has just paid me for the last 3 hours of my attempt at finding a contact email for Ms. Belmont. I’ve never felt this compelled to tell someone, especially a media personality, that I am without a doubt, possibly certain that I would (if given the chance and I knew her better) fall in love with Ms Veronica Belmont. Yeah I know, i’m lame. yeah I know, she’s got a boyfriend but whatevs. I’m extremely intrigued be her and there’s nothing anyone can do about it. Veronica, if you read this, just hit me up, let me know you saw this. I swear, i’m not the stalker type…I can’t afford it and it’s WAY too much work for something that I’m not certain will work out to my favor!
I’ve just never wanted to be friends with someone that I didn’t know as badly as I want to be friends with you…wow, that does look as lame as it sounded in my head. oh well. You rock girly. Keep on keepin’ on…you pickin’ up what i’m puttin’ down?
Toshio, that rocks!
What more can we be “wowed” with? What more technology do we need? Oh wait, maybe that should be the theme for future CES’s Show some of what they have, but ask what we want. What a better place to get good feedback from reporters. Reporters hear what people want, but have little avenues for delivering that message to the vendors.
I heard John C. Dvorak say a year ago, “Why should I go to CES, I can see it all on the web.” So true. Maybe someday there will be a virtual CES. Companies post their stuff on some central website and have streaming video and interactive chats and such. Look at Engadget, they are pretty much a virtual CES. There are many other sites, such as Cnet, that cover products all year.
Great coverage Veronica and the Engadget team! I wonder if anyone has done a show on the prior year’s CES. Where are they now? type of show. Pick some products from the year before and find out if they made it or gave up on it.
Ok, just checked out the Cranky Geeks site and today’s show is from CES. Hmmm.. I really do remember Dvorak say he doesn’t go to those events. Should be interesting to see the show today. Maybe Veronica can ask him about his appearence at CES
To Shauncho:
By writing what you did, you have revealed yourself as all or one of the following:
A. Major Stalker (albeit a poorly funded one)
B. An egomaniac who is diluted enough to think that V would actually respond favorably to you.
C. A naive 13 year old who simply doesn’t know any better that to hit on a SPOKEN FOR tech celebrity that has a schedule too filled and a brain pan too large to take the time to ingratiate herself to a total stranger who is silly enough hit on her in a public forum!
Solution:
A. Seek therapy (or better funding)
B. Go rent “Everything is Illuminated”, watch it, consider it’s message and act accordingly.
C. Step outside to enjoy and consider the sights and sounds immediately in front of you, in your world. Breathe deep and hit on girls in a normal fashion.
Seems to me that this is a general trend right now, and one that we have seen before. The popularity of tradeshows rise and fall and have a life cycle that seems to mirror the industry they represent. The beginning of the dot com age saw a huge spike in tradeshows (or maybe that was just what it felt like to me).
But it also feels like there is a general feeling that people are tired of being marketed to at these events and aren’t interested in vendors hawking there wares (unless of course you are Steve Jobs). There are of course major exceptions, but people want content and interesting discussions more than product demos.
http://www.shauncho.com/shauncho.html
Fats, I think that says it all
hope the feet are not too vamped
hey veronica, great work in CES 2008. CES at it is now is dead. They need to find new ways of surprising.I’ve always been a fan of your work at CNET but I lost your sight after that. Luckily,for me of course
, i have you back on my radar after your engadget cooperation. keep up bringing us your perfect smile to our geeky life. Really interesting the mahalo project, good luck from Barcelona!!
George is right–it could just be a reflection of the post-housing-slump, rising-unemployment economy. Consumer enthusiasm is down, so manufacturers are focusing on improving and refining the products they’ve already released, rather than pushing the envelope with risky technologies that, while buzz-making, might not sell.
Of course, CES might be dead for other reasons: All my cab drivers could talk about was CEA’s threat to pull the conference out of Vegas because of alleged price gouging by hotels. If no other city can handle a conference with 140,000 attendees–which I suspect is the case–an E3-like downsizing could very well be in CES’s future.
[...] Also, are big conferences dying? [via Veronica Belmont] [...]
I would submit that the state of CES is evolution in action. Historically trade fairs, shows, what have you was an answer to the problem that sellers needed to find buyers. Most companies could not afford to blanket an area with sales staff. This was particularly true in tech where companies were literally starting out of garages. The Internet itself did not really change the equation all that much. Enter Google. Enter Engadget. (I am using Engadget as representing all tech blogs-for some reason I suspect she has a soft spot for them
) Looking for a particular item. Google it. Curious about any background or even a review. Check Engadget. Now consider the beancounters. In a global economy companies are squeezing every bit of value out of every bit of coin they spend. Which is the better return on investment, sending a unit or a “leak” to a Ryan Block to blog about and reaching potentially all of your target market or spending a boatload of bucks on a trade show that will reach the market that could afford or chose to make the trip and hope that Engadget or V notices you at CES?
I think that the blogsphere is killing the trade show.
I do not think that it’s unrealistic to expect to be wow’d. You should be wow’d IMO. Well, if Apple is the only company that is able to wow people, maybe that is why they’re doing so well and their market share is increasing…
“If you don’t have anything good to show me that’s going to come out in the current calendar year, then you have no business having a booth on the show floor.”
***I couldn’t agree more!!!
Veronica, have you considered the National Associations of Broadcaster’s (NAB) conference? I know that it is more broadcast and media creation oriented, not like CES which holds true to its name – Consumer Electronics – but NAB usually gives out announcements that also affect most of us, such as HDTV and new broadcasting trends which companies who attend CES and other shows must comply to. Still, it is true that it was a disappointment not to see any major news announcements on CES, let’s see “what’s in the air” at MacWorld.
Well I’m a business student and the thing about CES and large conventions is that companies have realized that it is not worth it to pour in large amounts of time and money into creating a killer booth. They don’t get enough return for the money invested.
Sure the nerds like us will like a great exhibit, but in terms of cost the company is better off investing in a broader market promotion or something.
Just my two cents on the matter…
Can I ask why you capitalized the following I, after the colon?
“New rule for CES: If you don’t have anything good to show me…”
I’ve seen this capitalization everywhere, and I hate it. As far as I know (or, am concerned), even though what follows a colon has to be a full clause, there is no cause to capitalize, as it still isn’t a proper noun nor beginning of a full sentence. The point of a colon is to conjoin clauses, not sentences. Is it a new rule I wasn’t made aware of?
“maybe if they had some dancing bears”, yes!
You’re expecting too much. A 150 inch tv isn’t enough for you? What do you want?!?!?!
Is Mahalo Daily going to be covering Macworld? Or is that it for conferences?
@G. Scott
There is no absolute agreement on capitalization after a colon.. It is acceptable to go either way.
Having now covered a CES for the first time, I have to say it was a bit overwhelming. Despite that, I would have to agree with you in that the ‘Big Expo’s will have to change. As you said, we already experienced this with E3 and CES is next on the chopping block. These companies spend tons of cash to show us ‘concepts’ and whatnot just for the ‘wow’ (NOT World of Warcraft
) factor. It just cant continue in it’s current state. CES is definitely due for a restructuring.
Ok so I look at this sight every few days… i dont remember how i got it, probably from an episode of BOL… But when i look at the comments i read them and like they all sound like the writers are Veronica’s best friends… and i am guessing they are not… Ha Ha it makes me laugh how these people think that because they read your sight they really know you… I read your sight, but i dont think i know you at all… Maybe people think that because they can stalk you that they matter… oh well…
Leave a reply